← All projects

KYWest Fest

A regional identity for festivals across the Jackson Purchase.

An outdoor Kentucky festival glowing under string lights at night

An event identity and launch page for festivals to be hosted, sponsored, and produced across the region.

Work in progress · launch presence

kywestfest.com
  • Event positioning
  • Campaign art direction
  • Launch-site development
“The whole place is showing up” gives KYWest Fest a shared invitation that can travel between communities and events.

A festival initiative rooted in the region.

KYWest Fest is being developed around festivals hosted, sponsored, and produced across Kentucky’s Jackson Purchase. It needs a common identity that can connect events in different communities as the program takes shape.

An invitation to gather.

Redstart built the launch around the line “The whole place is showing up.” A regional scene and warm gathering light give the page its setting, while the name links the individual event idea to the wider Kentucky West identity. This phase establishes the festival’s public introduction and campaign direction.

A launch presence ahead of the program.

The identity and public page are available while the event program remains in development. Dates, locations, performers, vendors, and ticketing will depend on the events being organized. The current site gives the initiative a public home ahead of those announcements.

A regional invitation to gather.

The captured launch page introduces the festival initiative while its event program develops.